by Mauro Ronci | Jan 7, 2021 | Research world
All posts Research world News Stories Matrix questions: 4 rules (+1) to make them effective Matrix questions are commonly used in market research especially on web questionnaires. Why are these question types so popular? Because they’re easy to implement and data... 
by Staff | Jan 7, 2021 | Research world
All posts Research world News Stories Mixed-mode surveys: 4 reasons to use it Ask better questions, take advantage of the right methodologies, use more effective techniques for your target. These are just some of the many reasons that make the difference in market... 
by Mauro Ronci | Dec 21, 2020 | Research world
All posts Research world News Stories Brand loyalty survey: how and why Why brand loyalty survey? Because increasing customers’ loyalty to a brand is the real deal for any entrepreneur today. In this article, we talked about customer satisfaction. But we want to... 
by Mauro Ronci | Nov 11, 2020 | Research world
All posts Research world News Stories 4 reasons to use dynamic text in your surveys Dynamic text (or Text Piping) can help you designing more effective surveys and getting better results with a specific word or phrase. Are you curious to know how? Find it out in this... 
by Mauro Ronci | Oct 16, 2020 | Research world
All posts Research world News Stories Quantitative market research: still effective? There are two schools of thought on market research: those who consider quantitative market research valid and those who consider it outdated. Some quantitative market research... 
by Admin | Sep 23, 2020 | Research world
All posts Research world News Stories Randomization: increasing data quality in research Randomization is a very well known technique that can increase data quality in research and limit falsification. Let’s see how it works. Everybody knows that high quality data...