Mixed mode survey

Mixed mode: the best of each methodology in one project


Online, offline, and phone: collect data in multiple ways

Phone, web, and face-to-face interviews, all at the same time and in a single project. With IdSurvey’s mixed-mode, you can combine and manage all methodologies in a single survey, with one questionnaire and one database. You can start interviews by phone and send the link for the respondent to complete the questionnaire online. You can recruit new contacts and schedule an email campaign to have them complete the interviews online. Mixed-mode breaks down the limitations of individual methodologies and makes your data collection more agile.
Multi-mode survey interviews

Native multi-mode

IdSurvey allows the activation of multiple distribution channels CATI, CAWI, and CAPI within the same project, according to specific needs, even after the launch of the survey and tailored to specific samples.

Switch modes

With IdSurvey you can switch from one data collection mode to another at any time, even if the interview is in progress. Partial interviews will be picked up exactly where they left off.

A single control center

With IdSurvey, you have a single administration panel where you can manage the settings of the individual modes. Everything is perfectly integrated if you choose Multi-Mode.

A single questionnaire

In IdSurvey, you don’t have to rewrite or adapt the survey to other modes. Create the survey once and then distribute it in any of the modes, even simultaneously.

Logic and text based on the mode

Set the questionnaire rules and customize texts for different modes. You can insert questions visible only in online interviews or add texts visible only to the agents.

Combined results

All the data collected by the three methods – telephone, online and offline – merge into a single database and are always ready for download or check real-time analysis.

Single contacts list

Use a single contacts list and set the distribution criteria. You can also choose to assign a contact to multiple modules. With IdSurvey you have absolute control over the distribution of the interviews.

Organized outcomes

In IdSurvey, refusals, out-of-quota, and any other contact outcomes are shared to all methodologies. This way, you don’t have to worry about updating contacts between methodologies. Everything happens smoothly and automatically.

Switching tools

IdSurvey integrates tools to simplify or automate the switch between modes. For example, CATI interviewers can send emails or SMS with pre-set messages containing the link to the online questionnaire.

Discover IdSurvey

The most powerful survey software, loved by professionals.
Capterra Reviews 4,8/5
Recensioni IdSurvey - Capterra
Recensioni IdSurvey - Capterra
Recensioni IdSurvey - Capterra
Recensioni IdSurvey - Capterra
Recensioni IdSurvey - Capterra


Amazing feedback from our customers around the world.

Knowledge base

Enter the knowledge base to discover all the solutions and strategies for setting up and designing questionnaires.

Guide and papers

IdSurvey has an online guide for all features of the software so you can easily discover all tools.

Help Desk support

Using your ticket area you can request technical assistance. One of our experts will answer you back shortly.