






The Market Research Software that professionals love
IdSurvey is a market research tool to create and manage surveys for market research and data collection. It’s really flexible and allows you to choose the best strategy for business planning and new launch of products and services. In fact, the collected data are immediately available for the creation of statistics and reports.
Design in depth interviews with IdSurvey advanced tools and collect primary information for your business. This is one of the many reasons why IdSurvey is the market research software that big or small business prefer to use.
The Market Research Software that professionals love
IdSurvey is a market research tool to create and manage surveys for market research and data collection. It’s really flexible and allows you to choose the best strategy for business planning and new launch of products and services. In fact, the collected data are immediately available for the creation of statistics and reports.
Design in depth interviews with IdSurvey advanced tools and collect primary information for your business. This is one of the many reasons why IdSurvey is the market research software that big or small business prefer to use.

IdSurvey, a platform for endless types of market research:
- Market and clients segmentation
- Product development and pricing policies
- Brand positioning
- Forecasting models
- Concept tests
- Buying habits
- Economics and finance research
- Academic research
- Customer behavior
- Monitoring the market trends
- Comparative benchmarks
- Advertising tests
- Feedbacks from potential customers
- Customer satisfaction
- Political and social research
…and much more applications!

More than 50 types of questions
IdSurvey offers you many types of single, matrix and 3D matrix questions. You can start from the default ones or you can combine multiple answer options in a single question. Each question is automatically optimized by Smart Display that will perfectly adapt the layout to any device.
Unlimited questions and answers
Ask all the questions that you want. There are no limitations to the number of questions and answers. Work with no difficulties regardless of the length and complexity of the questionnaire. Thanks to the ClientScript you can create brand new questions and customize the visualization by using CSS styles.
Mixed mode
Distribute surveys in Mixed-mode thanks to the perfect integration between:
CATI – for telephone interviews
CAWI – for online questionnaires
CAPI – for face-to-face interviews
You can quickly reach your target market: distribute the survey to your agents or online, sending the link via email or sms or publishing it on a website or social media.
Discover IdSurvey
The most powerful survey software, loved by professionals.
Advanced tools for market research
The advanced tools of IdSurvey – software for market research survey – combine the simplicity with the power of the engine. So you have endless possibilities while creating the questionnaire to conduct market research and gather information you need.

IDCODE
Create the questionnaire using both the intuitive GUI and IdCode. In fact, IdCode works in parallel with the GUI. So you will be able to use both at the same time, while quickly learning the syntax.

VARIABLES
You can create endless variables to program dynamic rules or to simply collect further data. For example, variables can change the flow of the interview or be recalled using TextPiping.

FLOWSCRIPT
FlowScript is a tool to create complex rules in no time. For example, create loops, generate variables or interact with other surveys or third-part instruments.

Real time survey results analysis with dashboard and survey reports
Check results and market research survey progress with dashboard and survey reports updated in real time. Analyze data by choosing themes and graphs, cross-check questions and variables. In addition, export the survey results in commonly used formats for research reports. For example, export in Excel, SPSS, Triple-S, CSV or TXT.
Data in real time
All the information on interviews and interviewers is available in real time.
Bivariate analisys
Cross-check two questions or variables to understand their relation.
Open-ended answers analysis
Recode the open-ended answers and easily analyze the data.
SPSS Label
Set a label for every question in order to export the SPSS label file.
Export data
Export data in the format that you prefer or export the entire Access format database.
Program the exports
Plan the automatic export of the data, every hour or whenever you want.
Give us your market research projects
Sometimes you need to delegate your projects in order to focus your energies on other initiatives. So the IdSurvey team will support you every step of the way.

- Support
Our team of experts will ensure the success of your projects. We will support you every step of the way by guiding you in the programming and configuration of the most complex market research surveys. - Training
Our team of experts will train your team of researchers, supervisors and interviewers in order to meet the requirements of your company. - Counseling
Our team will help you to get over any difficulty and to obtain better results. - Customization and integration
Our experts will help you by developing customizations, new features or integrations with external softwares and guaranteeing full operability.
Request further information on the market research software
Our team will help you to customize IdSurvey for your project or for your entire business.
Find out more.
Knowledge base
Enter the knowledge base to discover all solutions and strategies to set up and design questionnaires.
Guide and papers
IdSurvey has an online guide for all features of the software so you can easily discover all tools.
Help Desk support 24/7
Using your ticket area you can request 7/7 and 24/24 assistance. One of our experts will answer you back shortly.