IdSurvey -Software CATI CAWI CAPI
Market research, from start-ups to research institutes.

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Market research survey software

The Market Research Software that professionals love

IdSurvey is a market research tool to create and manage surveys for market research and data collection. It’s really flexible and allows you to choose the best strategy for business planning and new launch of products and services. In fact, the collected data are immediately available for the creation of statistics and reports.

Design in depth interviews with IdSurvey advanced tools and collect primary information for your business. This is one of the many reasons why IdSurvey is the market research software that big or small business prefer to use.

The Market Research Software that professionals love

IdSurvey is a market research tool to create and manage surveys for market research and data collection. It’s really flexible and allows you to choose the best strategy for business planning and new launch of products and services. In fact, the collected data are immediately available for the creation of statistics and reports.

Design in depth interviews with IdSurvey advanced tools and collect primary information for your business. This is one of the many reasons why IdSurvey is the market research software that big or small business prefer to use.

Market research survey software

IdSurvey, a platform for endless types of market research:

  • Market and clients segmentation
  • Product development and pricing policies
  • Brand positioning
  • Forecasting models
  • Concept tests
  • Buying habits
  • Economics and finance research
  • Academic research
  • Customer behavior
  • Monitoring the market trends
  • Comparative benchmarks
  • Advertising tests
  • Feedbacks from potential customers
  • Customer satisfaction
  • Political and social research

…and much more applications!

Online marketing research tools
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More than 50 types of questions

IdSurvey offers you many types of single, matrix and 3D matrix questions. You can start from the default ones or you can combine multiple answer options in a single question. Each question is automatically optimized by Smart Display that will perfectly adapt the layout to any device.

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Unlimited questions and answers

Ask all the questions that you want. There are no limitations to the number of questions and answers. Work with no difficulties regardless of the length and complexity of the questionnaire. Thanks to the ClientScript you can create brand new questions and customize the visualization by using CSS styles.

Mixed mode

Distribute surveys in Mixed-mode thanks to the perfect integration between:
CATI – for telephone interviews
CAWI – for online questionnaires
CAPI – for face-to-face interviews
You can quickly reach your target market: distribute the survey to your agents or online, sending the link via email or sms or publishing it on a website or social media.

Discover IdSurvey

The most powerful survey software, loved by professionals.

Advanced tools for market research

The advanced tools of IdSurvey – software for market research survey – combine the simplicity with the power of the engine. So you have endless possibilities while creating the questionnaire to conduct market research and gather information you need.

IDCODE

Create the questionnaire using both the intuitive GUI and IdCode. In fact, IdCode works in parallel with the GUI. So you will be able to use both at the same time, while quickly learning the syntax.

VARIABLES

You can create endless variables to program dynamic rules or to simply collect further data. For example, variables can change the flow of the interview or be recalled using TextPiping.

FLOWSCRIPT

FlowScript is a tool to create complex rules in no time. For example, create loops, generate variables or interact with other surveys or third-part instruments.

Survey Report and dashboard for market research

Real time survey results analysis with dashboard and survey reports

Check results and market research survey progress with dashboard and survey reports updated in real time. Analyze data by choosing themes and graphs, cross-check questions and variables. In addition, export the survey results in commonly used formats for research reports. For example, export in Excel, SPSS, Triple-S, CSV or TXT.

Data in real time

All the information on interviews and interviewers is available in real time.

Bivariate analisys

Cross-check two questions or variables to understand their relation.

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Open-ended answers analysis

Recode the open-ended answers and easily analyze the data.

SPSS Label

Set a label for every question in order to export the SPSS label file.

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Export data

Export data in the format that you prefer or export the entire Access format database.

Program the exports

Plan the automatic export of the data, every hour or whenever you want.

Give us your market research projects

Sometimes you need to delegate your projects in order to focus your energies on other initiatives. So the IdSurvey team will support you every step of the way. 

  • Support
    Our team of experts will ensure the success of your projects. We will support you every step of the way by guiding you in the  programming and configuration of the most complex market research surveys.
  • Training
    Our team of experts will train your team of researchers, supervisors and interviewers in order to meet the requirements of your company.
  • Counseling
    Our team will help you to get over any difficulty and to obtain better results.
  • Customization and integration
    Our experts will help you by developing customizations, new features or integrations with external softwares and guaranteeing full operability.
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Request further information on the market research software

Our team will help you to customize IdSurvey for your project or for your entire business.
Find out more.

"When we first started using IdSurvey, we were amazed by the clean interface and ease of use of the system. IdSurvey provides us with robust sample management . Programing questionnaires has never been easier!"

IdSurvey customer - Docking Institute of Public Affairs
Docking Institute of Public Affairs

"We found in IdSurvey the perfect partner for us. IdSurvey is the software that completely covers our company's needs in terms of data collection. You can choose from a variety of licenses that suit any kind of business, from the smallest to the largest."

IdSUrvey Customer - Mednet Marketing Research Center
Mednet Marketing Research Center

"The software combines an easy to use GUI with the possibility to write the questionnaire in code, this makes it fast and easy to create complex surveys. The software feels stable and the uptime on our hosted version has been 100% for us."

IdSurvey Customer - Enkatfabriken
Enkatfabriken

"Great CATI software and excellent customer service - they provide you with customized training and technical assistance to make sure your projects are successful. They offer a fast turnaround to questions and their support team is amazing."

IdSurvey customer - Public Health Institute
Public Health Institute

Knowledge base

Enter the knowledge base to discover all solutions and strategies to set up and design questionnaires.

Guide and papers

IdSurvey has an online guide for all features of the software so you can easily discover all tools.

Help Desk support 24/7

Using your ticket area you can request 7/7 and 24/24 assistance. One of our experts will answer you back shortly.