Mixed-mode surveys: 4 reasons to use it

Mixed-mode surveys: 4 reasons to use it

All posts Research world News Stories Mixed-mode surveys: 4 reasons to use it Ask better questions, take advantage of the right methodologies, use more effective techniques for your target. These are just some of the many reasons that make the difference in market...
Brand loyalty survey: how and why

Brand loyalty survey: how and why

All posts Research world News Stories Brand loyalty survey: how and why Why brand loyalty survey? Because increasing customers’ loyalty to a brand is the real deal for any entrepreneur today. In this article, we talked about customer satisfaction. But we want to...
4 reasons to use dynamic text in your surveys

4 reasons to use dynamic text in your surveys

All posts Research world News Stories 4 reasons to use dynamic text in your surveys Dynamic text (or Text Piping) can help you designing more effective surveys and getting better results with a specific word or phrase. Are you curious to know how? Find it out in this...
IdSurvey 8 event and news

IdSurvey 8 event and news

All posts Research world News Stories IdSurvey 8 event and news IdSurvey 8 is online! Watch the video and discover all the news. Custom alerts It allows you to insert controls on any page of the questionnaire and warn the respondent with a personalized text. Show as...
Randomization: increasing data quality in research

Randomization: increasing data quality in research

All posts Research world News Stories Randomization: increasing data quality in research Randomization is a very well known technique that can increase data quality in research and limit falsification. Let’s see how it works. Everybody knows that high quality data...
Customer Satisfaction: an effective questionnaire

Customer Satisfaction: an effective questionnaire

All posts Research world News Stories Customer Satisfaction: an effective questionnaire Measuring your customers satisfaction is crucial for any company to acquire new customers and keep old ones.How can I measure customer satisfaction? One of the most effective...
What are Mystery Shopping surveys?

What are Mystery Shopping surveys?

All posts Research world News Stories What are Mystery Shopping surveys? Mystery shopping is the methodology used to measure sales quality and improve customer service. A pretend customer (the mystery shopper) has to verify if the store or brand complied with certain...